WebFeb 2, 2024 · Billboards, like Burma Shave are successful because they take the marketing message to where the customers are. In the 50s, customers were on the Interstate. Today, they’re online. But just like the billboards along Route 66, online billboards only work if they’re on the right roads. Leading people to a destination they … WebGo Straight to Burma Shave Slogans! Way back in 1925 young Allan Odell pitched this great sales idea to his father, Clinton. Use small, wooden roadside signs to pitch their product, Burma-Shave, a brushless shaving cream. Dad wasn’t wild about the idea but eventually gave Allan $200 to give it a try. Didn’t take long for sales to soar.
Burma-Shave Jingles
WebMay 27, 2015 - Explore Dennis Espindola Sr.'s board "Burma Shave signs", followed by 2,527 people on Pinterest. See more ideas about burma, shaving, signs. WebBurma-Shave From the mid 1920's to the 1960's, the landscape along old paved two-lane roads in America was marked with rectangular signs carrying advertising jingles by the Minneapolis-based Burma-Shave Company (Burma-Vita). ... Burma Shave signs were the precursor to modern billboard signs on America's earliest roads and folks became … ac size per square foot
Billboards & Burma Shave - LinkedIn
WebMay 8, 2012 · In a simpler time, when automobiles went slower and the pre-Eisenhower highway system in the United States was less developed, there was a popular … WebAn interesting use of billboards unique to highways was the Burma-Shave advertisements between 1925 and 1963, which had 4- or 5-part messages on multiple signs, keeping the reader hooked by the promise of a punchline at the end. This example is in the National Museum of American History at the Smithsonian Institution: WebThe makers of Burma-Shave sponsored jingle-writing contests, with the winning entries posted on roadsides, with each word or phrase about 50 feet from the last. ... sixties on the well traveled two lane roads "out in the country" the Burma Shave Company posted these signs in lieu of billboards and through the years they evolved from ... acsl4 gene card